CHEERLEADING INDUSTRY TO GET HALL OF FAME

Released on = February 16, 2007, 12:39 pm

Press Release Author = Proformance Sports Marketing and Entertainment

Industry = Entertainment

Press Release Summary = PROFORMANCE SPORTS MARKETING AND ENTERTAINMENT UNVEILS PLAN
TO HONOR THE LEGACY OF AMERICA'S CHEERLEADERS

Press Release Body = NEWS RELEASE


CHEERLEADING INDUSTRY TO GET HALL OF FAME

PROFORMANCE SPORTS MARKETING AND ENTERTAINMENT UNVEILS PLAN TO HONOR THE LEGACY OF
AMERICA'S CHEERLEADERS


(AUSTIN, TX Feb.16, 2007)- Proformance Sports Marketing and Entertainment announced
today the planned opening of the nation's official Cheerleading Hall of Fame. Former
NFL Cheerleading Director and Dallas Cowboys Cheerleader, Cindy Villarreal-Hughes
President of PSME, will bring a positive influence into fruition for the
cheerleading industry starting with the development of the Cheerleading Hall of
Fame.

"The rich legacy of Cheerleading has been over 100 years in the making," said Najja
Conway, PSME director of business development. "Cheerleaders throughout our history
will get their official Hall of Fame to honor the great men and women who dragged
their fans kicking and screaming on to a victory." The CHOF will be a tribute to
the victorious American spirit whose legacy will include many presidents, senators,
movie stars, famous industrialists, and otherwise super achievers whose bold spirit
made America the great place it is today not only for the cheerleaders but for
Americans. It will also include those considered milestone achievers, multi-skilled
athletes, and trend setters within the industry. The consortium, to be made up of a
cross-section of industry experts, will induct the inaugural class of Hall of
Famers. Possible Hall of Fame locations include: Texas, Ohio, Kentucky, California
and the Orlando area.

The concept for a Cheerleading Hall of Fame belongs to Villarreal-Hughes who spent
much of her life in the cheerleading field. "I am delighted to bring something so
vibrant to the community and put some soul into an industry that has brought me so
much personal success" says Villarreal-Hughes. A 501c3 organization, the
Cheerleading Hall of Fame will serve to honor the spirit and leadership of those who
made cheerleading what it is today; an American phenomenon. "It will be an
outstanding asset to the world of sports and represent honor, integrity and
discipline of extraordinary people doing extraordinary things" said Conway.

Cindy Villarreal-Hughes is the accomplished author of The Cheerleaders Guide to
Life, and is honored in the College Football Hall of Fame for her ongoing
encouragement and dedicated outreach for today's youth in America. Prior to starting
Proformance, Villarreal-Hughes worked in the NFL as the Director of Entertainment
for Houston Oilers Entertainment, Director of Entertainment for NFL Europe\'s London
Monarchs and as the NFL Europe's Director Entertainment of the 1997 American Bowl
game in Dublin, Ireland. "Cheerleading means so much to major sports, and is widely
accepted around the world. The timing is ripe for a Hall of Fame," says
Villarreal-Hughes.


About Proformance Sports Marketing and Entertainment:
PSME is full service sports marketing agency specializing in sports marketing,
development


Web Site = http://proformancesports.net

Contact Details =
Contact:
Shelby Bell, Public Relations
Email: Shelby@proformancesports.net
Phone: 512-391-9800
Cell: 512-659-2268

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